 | | | | |  | | 4 Easy Steps to Improve Your Search Engine Ranking Right Now | | | by Productive CMS on
| You've already got a killer site, now make it easy for your customers to find you.
By listening to your feedback and comments during our training sessions (available in all of our packages), we recognize your growing need to not only have a site that's easy to manage, but one that can be seen by your customers. So, as part of our ongoing efforts to continuously enhance the way you manage your site and maximize its performance in the online marketplace, we have recently made several improvements which makes it even simpler to improve your Search Engine Rankings. Just follow these 4 easy steps to better results: Step 1. Page addressWe will start by open the Page Options panel; go to Control Panel > Page Options.
In the window that opens, we'll scroll down to the Search Engine Optimization section and click the arrow on the side. A new panel with search engine optimization options will open. The first box, labeled Page URL, lets us set a custom URL for our page. A URL is part of the address where your visitors will find your page online and should say something about the content of the page. Give pages a meaningful address so your visitors can easily find and remember where content on your site is. You could, for example, use a shorter version of the page title as its address.  Step 2. Page titleOne of the most important things in search engine optimization is the page title.The page title is used as the title for results on search result pages by Google and other search engines. This is probably the first text that users will see about your site and often the only thing a user looks at before deciding whether to click the link and visit your site or not.Use it to make an impression, be bold, post a call to action, whatever fits the topic of your site. We'll enter the page title in the second box in the Search Engine Optimization section, labeled Page Title. The page title should be different for every page on your site and reflect, in a few words, the content of the page.When referring to your product or services, try to use words that your customers would use. Don't use jargon or specialized terminology.  See also the full description of the Page Options panel in our online tutorials. Step 3. Page KeywordsThough keywords have become less important in recent years than they used to be, adding Page Keywords that describe your product or service can still help search engines help your customers find your pages.As always; use words that your customers would use, avoid using jargon or specialized terminology.  Step 4. Page descriptionThe last box in the Search Engine Optimization section of the Page Options windows is the Page Description text box. The text you enter here is what search engines use on the search result page, immediately underneath your page title. It is what Google calls a " snippet". This text should provide a brief description of the page content, but also is an opportunity for you to draw potential clients to your site. Write one or two succinct sentences that sum up the content of your page, try to use keywords again.  And that is all there is to it! Remember: the page options you set in this window only apply to the current page of your site. You will have to do this for every single page on your site. But then again, all of these should be different for every page on your site anyway. Looking for even more tips and tricks for better SEO? Check out this fun, informative overview by the experts at Google ( they've got all the juicy insider secrets). | | | | | | | |
| | | | | | | Update: New Page Options Panel | | | by Productive CMS on
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ProductiveCMS's new Page Options panel makes maintaining page-specific options easier and more understandable. The Page Options panel replaces the Page Properties panel. You'll find many of the familiar settings in the new panel, but organized in way we hope you will find easier to use.
Several options, most notably Search Engine Optimization settings have now been combined in one sub-panel, making these much easier to maintain.
The new Page Options panel is available for ProductiveCMS sites that use one of the following designs: Atria, Chara, Kuma, Meissa, Pasta Arc, Polaris, Sirius, Split, Oval and Vega. | | | | | | | |
| | | | | | | Good news from Google for ProductiveCMS clients | | | by Productive CMS on
| Recently Google announced that it now uses the speed with which websites load as one of the factors in determining search result ranking.
In short, if two sites rank equally in terms of content, but one site loads significantly faster than the other, the faster site will rank higher. For clients of ProductiveCMS this announcement was great news because our Content Delivery Network (CDN) gets your content to your customers faster than possible with traditional hosting solutions. Our CDN is a network of servers around the world, each of which have a copy of your website. Whenever a user loads your site, the files will automatically be sent from the server that is nearest to the user. To illustrate this, lets take an example where your site is visited by three users at the same time; one from the US, one from Germany and one from Australia. With traditional website hosting solutions, these visitors would access the same server. Since that server, in most cases, is located in North America, the US user would probably see the site open quite quickly. The European and Asian customers on the other hand, would have to wait longer for their browsers to load your website. With our CDN, each of these users would have your site's pages served from our nearest server, making your site load fast for all your users, no matter where they are in the world.
It is especially important to ensure that your site pages are served to all your customers at the highest possible speed because Google actually learns about website load-times from your users. Any user who uses the Google toolbar with the PageRank feature activated, sends data to Google about how fast pages load. It is this data that Google uses in its ranking. | | | | | | | |
| | | | | | | See the file upload progress and edit images with Picnik | | | by Productive CMS on
| When uploading a large image or video file, you have probably stopped and thought, how much longer until it will be finished loading? Stop guessing. Now you can view the file upload progress when adding new files to the Text and Image Editor and the Image Gallery.
To enhance your site-building experience even further, Image files that you have uploaded to the Text & Image Editor, and the Image Gallery, are now fully editable through a seamless integration with the leading online image editor, Picnik! (recently acquired by Google).
To start editing, just click the Edit button in the Image Properties! With Picnik you can crop, resize, and rotate your images. You can also enhance photos, and apply special effects. It works on Mac, Windows, and Linux and it does not require any download.
When you are done with your changes click Save and Close and that's it.
We will soon we will be adding these great new features to your Page Image and Site Logo as well! Please check back for updates!
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